Should Anti-Spyware Programs Fight Snooping I.S.P.s? - Bits - Technology - New York Time">
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Bits: Should Anti-Spyware Programs Fight Snooping I.S.P.s?Back to front page » April 25, 2008, 9:30 am Should Anti-Spyware Programs Fight Snooping I.S.P.s?The efforts of Internet service providers to keep track of what their customers do online poses an interesting question for the makers of anti-spyware software: Should they find a way to help users block these systems from monitoring their surfing or showing them advertising that relates to their interests? The Anti-Spyware Coalition is setting up a project to help address those issues. It’s potentially an important step because the coalition, run by the Center for Democracy and Technology, has created standards used by the major vendors of anti-virus and anti-spyware technology to help define how dangerous certain software and cookies are. Most anti-spyware programs scan users’ computers and sort the findings into high-, medium- or low-risk threats. Users can define their own settings to tell the programs how to deal with various sorts of threats and potential privacy invasions. Companies in the advertising business work hard to make sure their efforts aren’t blocked by this software, sometimes resorting to lawsuits. The Anti-Spyware Coalition was formed, in part, to give the software vendors a neutral forum to define standards and help protect themselves from these suits. The BBC surveyed several of the leading anti-spyware software companies, and most said they were still evaluating the situation. Phorm, an advertising technology company that is starting to work with the big Internet providers in Britian, has been reaching out to the software makers. Phorm is trying to make the case that its products aren’t spyware and that users are given a clear opportunity to opt out. Phorm should understand these issues. The company, then known as 121 Media, made software that displayed pop-up ads on people’s computers after they downloaded it. It was seen as spyware by many because of questions about how well it disclosed what it would do in advance. Moreover, some versions used software known as a rootkit to make it very difficult to uninstall. Ari Schwartz, a vice president of the technology center, said that the I.S.P. monitoring programs have created new issues that require the coalition’s guidelines to be adjusted. The questions include what sort of disclosures are made to users, what sort of data is collected and how intrusive the resulting advertising is. Even if a software company decides that one of these I.S.P. monitoring programs violates the anti-spyware guidelines, it’s not clear how much they could block it. After all, the essence of these monitoring schemes is that they use their connection with the Internet provider to observe people from a perch in the network — they don’t have to rely on software downloads or ephemeral cookies. Still, the I.S.P. monitoring programs do use cookies for various reasons. They all set a cookie that helps them communicate with advertising networks about what sort of ads to show each user. And Phorm, actually appends some of its information to every other cookie on a user’s computer. So while anti-spyware software couldn’t block these systems from watching users, it could at least cause trouble for them by removing their cookies. If that became widespread, Phorm and its competitors could certainly look to create versions of their technology that are not so dependent on cookies. All this puts even more pressure on the Anti-Spyware Coalition, the Internet providers, the monitoring companies and other interested parties to look closely at these programs and try to reach a consensus about much Internet providers should be able to observe about their customers, what choices they give, and how they use the information. If there isn’t agreement, the anti-spyware companies may well open another front in what I’ve been calling the mother of all privacy battles. Comments (6) E-mail this Share Del.icio.us Digg Facebook Newsvine Permalink Policy and Law, behavioral targeting, ISP Data Monitoring, Privacy Related Ad Industry Bans Targeting People With Cancer; Ads to Widows and Orphans AllowedHow Should I.S.P.s Tell You if They Want to Track Your Surfing?Phorm’s All-Seeing Parasite Cookie NebuAd Observes Useful, but Innocuous Web Browsing 6 comments so far... 1. April 25th, 2008 11:05 amAntispyware should fight EVERYTHING that runs without the owner’s knowledge and consent, no matter who installs it. †Posted by Sarah 2. April 25th, 2008 11:09 am*** It’s obvious the methods companies’, like Phorm use, are indeed intruding (without reasonable notification) on private computers. For the purpose of spying on people’s habits. What is the difference then if I do the same to you? Does this give the “ok” to hackers to do likewise to the NYTimes, Pharm, ISP’s, government computers, etc, etc? Whatever happened to Sony for their rootkit trojans? Any criminal charges ever filed? If not, does this mean individuals can do the same without fear of criminal prosecution? It seems corporations really are more “above the law”… *** Also just recently in the U.S., a judge ruled that a court order must be used in order for an ISP to divulge information about a pc connected to the net. How will that affect ISP’s & those like Pharm? Is this another example of big business able to practice what would be called criminal activity if done by an individual? Those who keep quiet on matters like these, are indeed handing over their freedom and right to privacy for others to do as they please. †Posted by Ima Pseudonym 3. April 25th, 2008 12:54 pmThis is a no-brainer. I pay to have access to the web, not to be measured. I can block things at my firewall and pc, but I can hardly control what the ISP does outside of my house other than complain. Where there is money involved I have little doubt that the ISP will go for the money. †Posted by Alan Browne 4. April 25th, 2008 1:42 pmproblem 1 is the model in which advertising is the assumed partner in all endeavors problem 2 is the assumption that this equates to some right on the part of everyone except the consumer problem 3 is the consumer herd allowing this problem 4 is the abuses associated with this information there should be an absolute presumption of privacy associated with human endeavor. †Posted by scatter 5. April 25th, 2008 2:37 pmWe should all be Extremely Grateful that we have Anti-Spyware companies that will put out effort to keep Garbage off of computers that users inadvertantly have to deal with. It wastes time, is intrusive often destroys programming sessions on non-optimal computers, and especially children and non-expert users are Victims. †Posted by todd 6. April 25th, 2008 3:33 pmIf you don’t want your ISP watching where you’re surfing, use a proxy such as MegaProxy. It costs a couple of bucks, but security isn’t free. The only destination the ISP will see is the proxy server. Plus, the traffic to-and-from the proxy server is encrypted, so you get an additional level of security. †Posted by Roger Poole Add your comments... Name Required E-mail Required (will not be published) CommentComments are moderated and generally will be posted if they are on-topic and not abusive. For more information, please see our Comments FAQ. 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